Archive for the 'Google AdSense' Category

What Is So Important About An Invalid Click and How Will It Affect Me?

More than anything, an invalid click is a big no-no and it will get your account terminated faster than anything else.  Having said that, an invalid click is when a publisher clicks on their own ads to add to their earning potential .  It’s also when a publisher asks others to click on their ads just to raise their revenue.  It also raises the advertiser’s costs and Google won’t tolerate this.  Google Adsense has state of the art technology and they know what’s going on. » Read more after the jump →

Advertisers pay Google when someone clicks on their ads which are placed on pages that contain text.  For example, if you write content about lawn mowers, you will likely see ads from lawn mower manufacturers and/or retailers on that page.  When someone clicks on those ads, the advertiser pays Google and Google pays you.  Of course, the advertiser is hoping the person that clicked on the add will actually purchase the lawn mower or whatever they’re offering.

In fact, Google is very strict about the integrity of this process.  You are forbidden to click on your own ads.  If you do, your Adsense account will be terminated and you might never get it back.  You are also prohibited from asking others to click on “your ads”.  It makes sense.  Why would advertisers want to pay just so your friends and family could click on your ads when no one is really interested in purchasing the lawn mower or subject of the ad. » Read more after the jump →

Google Adsense Program Policies make no allowances for deceptive practices.  The most important thing a publisher can do to ensure the integrity of their site is to be aware of what is happening on your site.

Google has made it abundantly clear not to click on your own ads or ask others to do so.  But what about practices a publisher may not purposely carry out?

Make sure that ads associated with Google never appear in an unrequested pop-up.  Don’t be talked into purchasing traffic for your site that may contain adware.

Respect the Google trademarks.  Don’t use any Google trademarks or logos without their consent.

Don’t change the Adsense code.  If you’re a pro at html, don’t assume you can add your own code.  If you’re new to html, simply copy and paste the offered code. Don’t mess with it.

Provide a good environment for advertisers and a positive user experience.  Don’t try to be deceptive in any way.  Google’s rules may sound strict, but believe me, protecting the integrity of the Google Adsense Program is in your best interest as well as Google’s.  After all, a positive, honest Google Adsense program means more money for all of us.

Useful Books About the Google Adsense Program For Users of All Stages

Do you need to buy a book to use Google Adsense?  Not necessarily. Google’s support page has a wealth of information. But you might consider it if you want to read a personal account of an Adsense wizard such as Eric Giguere or say, if you want to learn more about HTML.  ‘Who Let the Blogs Out: A Hyperconnected Peek at the World of Weblogs by Biz Stone has a lot of information on blogging as well as information about Google Adsense.  The following is just a few books you can find at amazon.com  on the subject:

Make Easy Money with Google: Using the Adsense Advertising Program By Eric Giguere

The Google Adsense Handbook By Angus McLeod

Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs by Harold Davis

Top-Paying Google Adsense and Adwords Keywords for Pharmaceuticals (In Digital Format) [Download: Adobe Reader] By W. Frederick Zimmerman

The Complete Idiot’s Guide to Growing Your Business with Google By Dave Taylor

The best thing about blogging is that there are no rules.  You can write about anything you want.  A self-publisher’s dream!   There are some things you can do though to maximize your Google Adsense profits.  Narrow your subject.  Don’t just write about shopping.  Write about shopping for antique dresser drawer pulls.  Write every day. Have a blog at more than one site. If you develop a readership, you’re more likely to increase your profits.

Write about something you know or want to know or at the very least care about. If you try to write a great blog based on a “hot keyword” yet it’s something you could care less about, you’ll likely not stay with it long. Experiment and see what works for you. You can write based on your own opinion or something factual. You can review a product or service or a movie.  Read other people’s blogs and notice how many reads they’re getting.  Above all, have fun.  After all, it’s free and if you’re persistent you’ll see your Google Adsense dollars adding up.

Applying for a Google Adsense account is quick and easy for any interested webmaster. Just point your browser to www.google.com/adsense and click on apply.  Click on the drop down arrow under account type and select whether you’re an individual or business.  If you’re not sure which one to choose, click on the question mark to the left. Next, select your country or territory.

Under website information, it asks for your primary URL.  If you have your own website, list it here.  If you are using a blogging site such as writingup.com or bloggingparty.com that URL goes here.  » Read more after the jump →

How Much Money Can I Make With Google Adsense? How much do you want to make?  How hard do you want to work?  And how much time do you want to spend working the Google Adsense program?

These are the questions you must ask yourself in order to answer that question.

Look at it this way: how many business opportunities come your way where the only requirement is hard work and the time it takes to work hard?  Not many.  Almost any business venture requires some kind of start-up money. » Read more after the jump →

Is it Possible for Me to Have More Than One Site For My Google Adsense Account?

Yes.  In fact, the more sites you have displaying Google Adsense ads, the more money you will make.  You don’t even have to notify Google of the new sites.  Make sure though, that any new site you add conforms to Google Adsense Program Policies, because if your account gets terminated for any reason, you would not be able to display the Google Adsense ads on any of them. » Read more after the jump →

What are Themed Ad Units.  Simple.  They are ads that have special colors and graphics to celebrate the season!  For instance, you might see your ad with orange print with a picture of a black cat for Halloween.  How about red print with a green mistletoe for Christmas?

The Themed Ad Units are specifically tailored to users in the appropriate locations as determined by their IP address.  For instance, a user in the United States might see colors and graphics appropriate to the Fourth of July while users everywhere could see colors and graphics for New Years Day.

Again, it’s your choice and your page.  You can turn Themed Ad Units on or off  by yourself.  Just log in to your account, go to the My Account tab. On the Account Settings page, scroll down to the Ad Type Preferences section and click Edit.  You can now enable or disable the Themed Ad Units.  Click save changes and Voila!  Your selection will apply to all your Google Adsense Ads.

The Google Adsense Preview Tool allows you to preview the ads that may show on any web page thereby letting you make an educated decision on whether to add Google Adsense to your existing pages.

You can also view sample ad formats and colors which will allow you to see how the colors and formats you want to appear in your ads will look before they actually launch on your pages.

You can also view borders, backgrounds and text colors from the preview tool and by clicking preview you can see how these will look with actual ads.

You can also see geo-targeted location ads meaning you can see what ads users in Canada can see even if you live in Japan.

The Preview Tool is available in all active Adsense languages and is easy to install.  For specific installation instructions,  you’ll need to go to the Google Adsense Support site.  Follow the instructions and click on the link provided and you’ll be a previewing genius in no time!

Google Adsense is a fun and easy way to make extra money. It’s important to follow the rules though as Google is serious about the integrity of this program.  Not following the rules could result in your Google Adsense account being terminated. Here are a few Dos for using the program: » Read more after the jump →